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SKILL.md

1	1		---
2	2		name: scripting-tiktok-videos
3		-	description: Scripts viral TikTok content with hooks and trends. Use when you need assistance with scripting tiktok videos.
	3	+	version: 2.0.0
	4	+	description: Writes retention-engineered TikTok scripts with hook, three-track blocking, and a looping CTA. Use when drafting or doctoring a short-form video script for TikTok, Reels, or Shorts.
	5	+	category: marketing
	6	+	license: MIT
4	7		---
5	8
6		-	# Scripting Tiktok Videos
	9	+	# Scripting TikTok Videos
7	10
8		-	Scripts viral TikTok content with hooks and trends
	11	+	TikTok is decided in the first frame. Average watch time on a scrolling feed is under 2 seconds before the thumb moves, and the algorithm reads completion rate + rewatches + shares as the ranking signals that matter — likes barely count. You are not writing a video; you are writing a retention curve. Every line either buys the next 3 seconds or loses the viewer. Script backwards from that.
9	12
10		-	## Viral Potential: ⭐⭐⭐⭐⭐
	13	+	## The 1–3 Second Hook
11	14
12		-	⭐ FEATURED SKILL - Top 10 in ${category.name}
	15	+	Three channels fire simultaneously at frame 1. Load all three or you leak viewers:
13	16
14		-	## When to Use
	17	+	- Verbal (first words spoken): no throat-clearing, no "Hey guys." First word is the payload.
	18	+	- Visual (first frame): motion, a face mid-expression, or a surprising object. Static intros die.
	19	+	- On-screen text (0:00 caption): 4–7 words, big, restates the promise for the 60% watching on mute.
15	20
16		-	- Scripts viral TikTok content with hooks and trends
	21	+	All three must point at the same tension. If the text says "Don't do this at the airport" but the visual is you on a couch, the promise breaks and they scroll.
17		-	- Working on related social media tasks
18		-	- Need expert guidance on scripting tiktok videos
19	22
20		-	## Instructions
	23	+	### 10 Hook Patterns (fill-in-the-blank formulas)
21	24
22		-	1. Understand the context and requirements
	25	+	1. Contrarian — "Everyone tells you to _. That's exactly why you're _." (attacks a held belief)
23		-	2. Apply best practices for scripting tiktok videos
	26	+	2. Curiosity gap — "I found the \_\_\_ nobody talks about." (withholds the payoff)
24		-	3. Provide actionable recommendations
	27	+	3. Direct call-out — "If you're a _ who _, stop scrolling." (self-selects the exact viewer)
25		-	4. Iterate based on feedback
	28	+	4. Stakes / warning — "Doing _ is quietly costing you $_ a year." (loss aversion)
	29	+	5. Result-first / receipt — "This got 2.4M views. Here's the 8-second version." (proof before method)
	30	+	6. Mid-action open — start on step three of a process so it looks already underway ("...and THAT'S when it exploded").
	31	+	7. Numbered promise — "3 _ that _ in under a minute." (finite, low-commitment)
	32	+	8. POV / relatability — "POV: you _ and now _." (mirror the viewer's exact situation)
	33	+	9. Negative / mistake — "Stop _ing your _ like this." (implies they're doing it wrong right now)
	34	+	10. Question the FYP rewards — "Why does _ always _?" (a question the algorithm wants answered)
26	35
27		-	## Examples
	36	+	Rule: the hook makes a specific promise the body must pay off within the runtime. A vague hook ("let's talk about productivity") earns a vague retention curve.
28	37
29		-	### Example: Basic Request
	38	+	## Optimal Length by Goal
30		-	User: "Help me with scripting tiktok videos"
31		-	Response: Provide tailored assistance based on the specific need.
32	39
33		-	## Guidelines
	40	+	\| Goal \| Runtime \| Why \|
	41	+	\| ---------------------------- \| ------- \| -------------------------------------------------------- \|
	42	+	\| Max reach / new audience \| 7–15s \| Easiest to complete + rewatch; loops rack up completions \|
	43	+	\| Punchline / meme / trend \| 8–12s \| Beat lands, loops instantly \|
	44	+	\| Teaching / depth / authority \| 27–60s \| Room to deliver value; target ~50%+ average watch \|
	45	+	\| Story / emotional payoff \| 45–90s \| Needs setup→turn→payoff; only if every 5s earns the next \|
34	46
35		-	- Follow industry best practices
	47	+	A 60s video at 40% retention loses to a 12s video at 95% retention on nearly every ranking signal. Never pad. If the point lands at 0:14, end at 0:14.
36		-	- Provide actionable, specific advice
37		-	- Consider the target audience
38		-	- Iterate and refine based on feedback
39	48
	49	+	## The Three-Track Script Format
	50	+
	51	+	Write every script in three parallel columns. SPOKEN is what you say; ON-SCREEN TEXT is what appears (mute-safe); B-ROLL / ACTION is what the camera shows. They are choreographed to move together, not to duplicate each other.
	52	+
	53	+	\| TIME \| SPOKEN (v.o.) \| ON-SCREEN TEXT \| B-ROLL / ACTION \|
	54	+	\| ---- \| ------------------------- \| -------------- \| ------------------------------------ \|
	55	+	\| 0:00 \| "Stop icing that sprain." \| STOP ICING IT \| Hard cut: ice pack hitting the trash \|
	56	+	\| 0:03 \| "Ice slows the healing." \| ❌ common myth \| Zoom-punch on swollen ankle \|
	57	+
	58	+	Craft notes per track:
	59	+
	60	+	- SPOKEN: conversational, one idea per line, contractions, no subordinate clauses. Say it out loud — if you run out of breath, cut it.
	61	+	- ON-SCREEN TEXT: never a transcript. It's the headline layer — keywords, ❌/✅, numbers, the reveal. Keep captions in the safe zone (avoid the bottom ~180px where the UI, username, and buttons sit, and the top ~10%).
	62	+	- B-ROLL / ACTION: a new visual every 2–4 seconds. Cuts, zooms, angle changes, text pops, and gestures all count as pattern interrupts that reset attention.
	63	+
	64	+	## Retention Tactics
	65	+
	66	+	- Open a loop in the hook, close it at the end. "The third one shocked me" makes them wait for #3. Never resolve early.
	67	+	- Pattern interrupt every 3–5 seconds: a cut, a zoom-punch, a sound effect, a text card, a location change, or a hard tonal shift. The eye habituates fast; break the frame before it does.
	68	+	- No slow intros. Delete "In this video," "So basically," "I want to talk about." Start on the verb.
	69	+	- Front-load one quick win in the first 5s so they trust you'll deliver, then hold the biggest payoff for the final line.
	70	+	- Talk faster than feels natural and trim silence in the edit — dead air is a scroll trigger.
	71	+	- Escalate, don't plateau. Each beat raises stakes, specificity, or surprise. A flat middle is where the drop-off cliff lives.
	72	+
	73	+	## Designing for the Loop
	74	+
	75	+	TikTok autoloops. A seamless loop counts every replay as extra watch time and reads as high engagement. Engineer it:
	76	+
	77	+	- Make the last spoken line feed the first, so the cut back to 0:00 sounds continuous. End on "...that's why you stop icing it" → loops to "Stop icing that sprain."
	78	+	- Or end on a cliffhanger the hook answers, so viewers rewatch to catch what they missed.
	79	+	- Match first and last frame composition (same framing / background) so the visual jump is invisible.
	80	+	- Keep sub-15s videos tight enough that viewers watch 2–3x before deciding to comment — every loop is a completion.
	81	+
	82	+	## Trending Sounds & Formats
	83	+
	84	+	- Use a trending sound as a discovery tax, not the point. A rising audio gets you sampled onto more FYPs, but only content that holds attention converts that reach. Pick a sound whose beat matches your edit rhythm.
	85	+	- Keep the trending audio low under your voiceover, or use it only in the b-roll/transition beats so your message stays legible.
	86	+	- Adopt the format, keep your substance. Use the format to deliver your actual insight — don't cargo-cult a trend with nothing underneath.
	87	+	- Speed beats the specific sound. Trends decay in days; jump within the first 3–5 days of a sound climbing, not after it peaks.
	88	+	- Original audio builds a moat — once you have reach, your own voiceover can become the sound others chase.
	89	+
	90	+	## CTA That Fits Native Behavior
	91	+
	92	+	Ranked by how little friction they add and how much they feed the algorithm:
	93	+
	94	+	1. Comment bait (best signal) — "Comment your city and I'll tell you the best one." Ask a question only _this_ viewer can answer, or plant a small deliberate gap people rush to 'correct.' Comments are a top ranking signal.
	95	+	2. Rewatch prompt — "Watch again and look at his left hand." Drives loops + completion.
	96	+	3. Save prompt — "Save this before your next flight." High-intent signal, great for how-to.
	97	+	4. Follow with a reason — "Follow — part 2 drops tomorrow." Tie the follow to a specific payoff.
	98	+	5. "Link in bio" (weakest) — sends people off-platform, which the algorithm dislikes; use only when conversion beats reach, and never as your only CTA.
	99	+
	100	+	One CTA per video, in the last 2–3 seconds, after the value has landed — never before.
	101	+
	102	+	## Caption + On-Screen Text Best Practices
	103	+
	104	+	- Caption (post description): front-load the hook keyword in the first ~50 characters (what shows before "...more"). The limit is ~2,200 chars but 100–150 performs best. End with a question to seed comments.
	105	+	- Hashtags: 3–5 relevant, one broad + two–three niche. Skip #fyp / #viral — they signal nothing.
	106	+	- On-screen text: sans-serif, high contrast, readable on a 5-inch screen at arm's length. Keep it in the middle-upper safe zone. Sync text pops to your voice for emphasis. 4–7 words per card, never a wall.
	107	+	- Assume mute. 40–60% watch soundless at first. The text + visuals alone must carry the whole promise.
	108	+
	109	+	## Fully Scripted 30s Example
	110	+
	111	+	Niche: personal finance. Hook pattern #4 (stakes) + an open loop resolved at the loop point.
	112	+
	113	+	\| TIME \| SPOKEN (v.o.) \| ON-SCREEN TEXT \| B-ROLL / ACTION \|
	114	+	\| ---- \| ------------------------------------------------------ \| ---------------------------- \| ------------------------------------------------ \|
	115	+	\| 0:00 \| "Your savings account is losing you money." \| 💸 LOSING money \| Hard cut: phone showing 0.01% APY, thumb tapping \|
	116	+	\| 0:03 \| "Here's the number your bank hopes you never do." \| the bank hopes you skip this \| Zoom-punch on the interest rate \|
	117	+	\| 0:06 \| "You've got 5 grand sitting at 0.01 percent." \| $5,000 @ 0.01% \| Cash fanned on a table \|
	118	+	\| 0:10 \| "That earns you 50 cents a year. Fifty." \| = $0.50 / year 😐 \| Single coin dropped, clink SFX \|
	119	+	\| 0:14 \| "Move it to a high-yield account at 4 percent." \| HYSA @ ~4% \| Swipe transition to a new app UI \|
	120	+	\| 0:18 \| "Same 5 grand makes 200 bucks. Same money. Zero risk." \| $200 / year ✅ \| Numbers counting up on screen \|
	121	+	\| 0:22 \| "It's FDIC-insured, takes 10 minutes, no catch." \| FDIC insured · 10 min \| Hands typing on a laptop \|
	122	+	\| 0:26 \| "The only reason you haven't is you didn't know." \| you just didn't know \| Cut back to person, direct to camera \|
	123	+	\| 0:29 \| "Comment 'HYSA' and I'll send the three I use." \| comment "HYSA" 👇 \| Freeze on face mid-word (loops to 0:00) \|
	124	+
	125	+	Loop mechanic: the final beat's energy and framing snap back to the 0:00 "losing you money" cold-open, and the comment bait pulls the top ranking signal. The interest-rate reveal is the open loop planted at 0:03 and paid off at 0:18.
	126	+
	127	+	## Mistakes List
	128	+
	129	+	- Slow intro / logo splash / "hey guys." You've lost 40% before the point. Delete the first sentence you wrote — the second one is your real hook.
	130	+	- On-screen text that transcribes the audio. Redundant. Text is the headline layer, not hand-typed subtitles.
	131	+	- Burying the payoff. If the best moment is at 0:45 with no reason to wait, they're gone by 0:10. Tease it early.
	132	+	- No pattern interrupt — one static talking-head shot for 30s reads as a lecture and drops off a cliff.
	133	+	- Explaining the trending sound instead of using it. The sound is a vehicle; your value is the cargo.
	134	+	- Ending cold with no loop and no CTA — you waste the completion and get zero comments.
	135	+	- "Link in bio" as the only CTA — kills reach by pushing people off-platform before the algorithm rewards the video.
	136	+	- Padding to hit an arbitrary length. A tight 12s beats a bloated 45s. Cut to the point, end on the point.
	137	+	- Captions in the dead zone (bottom 180px) where the username, caption, and buttons cover them.
	138	+	- One video, five ideas. One hook, one promise, one payoff, one CTA. Split the rest into a series and tease part 2.
	139	+	- Writing for sound-on only. Mute-test every script: if text + visuals don't convey the promise, rewrite the text track.
	140	+